2012: The Year Google Figured Out Hardware

2012 GoogleRewind six-months ago and you would have found an entirely different Google. From a software perspective, the company still continued to flourish, but from an in-house product line, the company was still missing a blockbuster. Products like the Galaxy Nexus and various Chromebooks came and went – seemingly missing an “it factor” that would grant them lasting power. But as the beginning of the year teased future products like Project Glass, Google I/O was really the pivot point for the company’s hardware alongside its OEM partners. There it unveiled the power of Google Glass, the impressive Nexus 7, and the Nexus Q (currently being reevaluated). Continue reading

Can Amazon Sell Its Kindle Fire HD at a Loss and Still Win?

Before the Kindle Fire, the tablet world offered really only one device: the iPad. Its dominance was overwhelming and many wondered how others could gain a foothold in the space. The Kindle Fire became the first device to prove that real success in the tablet space was possible – outside of the iPad. But not everything about the Kindle Fire was as magical as it seemed. In order for Amazon to sell their tablet at its impossibly-low price of $199, it had to sell at a loss. Continue reading

Apple’s Dilemma: The 7-Inch iPad

For a device owning the tablet space, Apple seems more reactive than proactive lately. As rumors continue to circulate about a 7-inch iPad, what is Apple thinking? By offering the Nexus 7 at $200, Google has conceded the high-end tablet market for now. Where unlike the iPhone, Apple’s iPad could exist virtually uncontested in its price range. It’s just up to Apple to convince the buyer to shell out an extra $300 – something they have done successfully for years. Continue reading

Would You Buy the Nexus 7 Over the iPad?

Like Amazon, Google is trying to penetrate the tablet market through price. At $200, the Nexus 7 comes in at less than half the cost of the New iPad – without sacrificing too much on the hardware end. So how do they stack up? Below is a comparison of what you may be missing by making the switch to the Nexus 7 and whether price is enough to entice you to buy. Continue reading