Digital Purgatory: How the iPad Mini Fails Apple

It’s hard to understand a problem, when there isn’t one. Before 1 p.m. EST, on Oct. 23, 2012, Apple enjoyed a comfortable lead in the tablet space after selling its 100 millionth iPad. But after 1 p.m., in San Jose’s California Theater, it seemed as if Apple had forgotten who they were. They were no longer a company driving innovation, but rather a byproduct of reactionary development for an industry they had lost control over. Continue reading